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Лучшие мировые бренды в 2010 г.

 

 

 

 

 

 

 

 

 

 

 

 

Агентство Interbrand опубликовало рейтинг лучших мировых брендов в 2010 г. Первое место принадлежит Coca-Cola.


RankPrevious RankBrandCountry of OriginSectorBrand Value ($m)Change in Brand Value
  1 1 United States Beverages 70,452 2%
  2 2 United States Business Services 64,727 7%
  3 3 United States Computer Software 60,895 7%
  4 7 United States Internet Services 43,557 36%
  5 4 United States Diversified 42,808 -10%
  6 6 United States Restaurants 33,578 4%
  7 9 United States Electronics 32,015 4%
  8 5 Finland Electronics 29,495 -15%
  9 10 United States Media 28,731 1%
  10 11 United States Electronics 26,867 12%
  11 8 Japan Automotive 26,192 -16%
  12 12 Germany Automotive 25,179 6%
  13 13 United States FMCG 23,298 2%
  14 14 United States Business Services 23,219 5%
  15 15 Germany Automotive 22,322 3%
  16 16 France Luxury 21,860 4%
  17 20 United States Electronics 21,143 37%
  18 17 United States Tobacco 19,961 5%
  19 19 South Korea Electronics 19,491 11%
  20 18 Japan Automotive 18,506 4%
  21 21 Sweden Apparel 16,136 5%
  22 24 United States Business Services 14,881 9%
  23 23 United States Beverages 14,061 3%
  24 22 United States Financial Services 13,944 -7%
  25 26 United States Sporting Goods 13,706 4%
  26 27 Germany Business Services 12,756 5%
  27 25 Switzerland Beverages 12,753 -4%
  28 28 Sweden Home Furnishings 12,487 4%
  29 37 United States Financial Services 12,314 29%
  30 30 United States Alcohol 12,252 4%
  31 31 United States Transportation 11,826 2%
  32 32 United Kingdom Financial Services 11,561 10%
  33 33 Japan Electronics 11,485 10%
  34 29 Japan Electronics 11,356 -5%
  35 34 United States FMCG 11,041 6%
  36 43 United States Internet Services 9,665 23%
  37 38 United States Financial Services 9,372 1%
  38 39 Japan Electronics 8,990 -2%
  39 40 Canada Media 8,976 6%
  40 36 United States Financial Services 8,887 -13%
  41 35 United States Electronics 8,880 -14%
  42 42 Netherlands Electronics 8,696 7%
  43 46 United States Internet Services 8,453 15%
  44 41 Italy Luxury 8,346 2%
  45 44 France FMCG 7,981 3%
  46 48 United States FMCG 7,534 4%
  47 45 United States Business Services 7,481 -3%
  48 50 Spain Apparel 7,468 10%
  49 47 Germany Diversified 7,315 0%
  50 49 United States Automotive 7,195 3%
  51 52 United States FMCG 6,919 6%
  52 57 United States Financial Services 6,911 8%
  53 55 Germany Automotive 6,892 6%
  54 63 Canada Electronics 6,762 32%
  55 54 United States Media 6,719 3%
  56 53 France Financial Services 6,694 3%
  57 58 Switzerland FMCG 6,548 4%
  58 60 France FMCG 6,363 7%
  59 56 United States Electronics 6,109 -5%
  60 61 United States Restaurants 5,844 2%
  61 NEW United States Beverages 5,777 N/A
  62 62 Germany Sporting Goods 5,495 2%
  63 65 Germany Automotive 5,461 9%
  64 67 United States FMCG 5,072 3%
  65 69 South Korea Automotive 5,033 9%
  66 64 United States Internet Services 4,958 -3%
  67 81 Germany Financial Services 4,904 28%
  68 NEW Spain Financial Services 4,846 N/A
  69 70 France Luxury 4,782 4%
  70 66 United States Diversified 4,704 -6%
  71 71 United States FMCG 4,536 3%
  72 74 Germany Automotive 4,404 4%
  73 75 Japan Electronics 4,351 3%
  74 NEW United Kingdom Financial Services 4,218 N/A
  75 80 United States FMCG 4,155 8%
  76 76 United States Luxury 4,127 3%
  77 77 France Luxury 4,052 2%
  78 NEW United States Alcohol 4,036 N/A
  79 82 France Alcohol 4,021 7%
  80 NEW Switzerland Financial Services 4,010 N/A
  81 92 Netherlands Energy 4,003 24%
  82 94 United States Financial Services 3,998 26%
  83 79 United States Restaurants 3,973 2%
  84 78 United States Apparel 3,961 1%
  85 NEW Mexico Alcohol 3,847 N/A
  86 72 Switzerland Financial Services 3,812 -13%
  87 86 Germany FMCG 3,734 5%
  88 95 United States Computer Software 3,626 15%
  89 84 United Kingdom Alcohol 3,624 -2%
  90 NEW United States Diversified 3,586 N/A
  91 88 Italy Automotive 3,562 1%
  92 NEW United Kingdom Alcohol 3,557 N/A
  93 NEW Netherlands Alcohol 3,516 N/A
  94 NEW Switzerland Financial Services 3,496 N/A
  95 89 Italy Luxury 3,443 4%
  96 91 France FMCG 3,403 5%
  97 90 United States Restaurants 3,339 2%
  98 73 United States Automotive 3,281 -24%
  99 100 United States FMCG 3,241 5%
  100 98 United Kingdom Luxury 3,110 0%

 

По материалам http://www.interbrand.com

  02.12.2010
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